Words By: Bre Offenberger

Ari Herstand — a singer-songwriter, entrepreneur and best-selling music business author, among all of the other accolade-worthy titles he falls under — will celebrate the release of his new album, Like Home, with a performance at Los Angeles’ Hotel Cafe on Friday, April 9, at 9 p.m. EST. There will also be a conversation between Herstand and KCRW’s Chris Douridas, who will be asking him about the album’s metamorphic subject matter.

The event will open with the world premiere of the music video for the title track “Like Home,” which will be followed by Herstand and his band playing the album in its entirety. A broadcast of the performance will be held through VIDDD. The night will conclude with Douridas’ interview. Tickets are only $3, with all proceeds go toward Hotel Cafe.

Hailing from Minneapolis but currently residing in Los Angeles, Herstand has been a muse for those looking to make a mark in the music industry independently or in a DIY fashion. His book, How To Make It in the New Music Business, as well as his efforts in educating, advocating and serving as an authority on how to succeed in the business have skyrocketed. His online blog and institution, Ari’s Take Academy, continues to sweep prospective superstars off their feet, propelling them into full-fledged stardom.

During his career, Herstand has collaborated with the likes of Cake, Thirty Seconds to Mars and Ben Folds and toured with Ron Pope, Folds, Milk Carton Kids, Matt Nathanson and Eric Hutchinson. His music has also appeared in TV shows, including One Tree Hill and The Real World, as well as noteworthy films and commercials.

Herstand came from humble beginnings, though. He went to the University of Minnesota for a year as a classical trumpet and music education major. He then spent three semesters at a now-obsolete music industry school before spending years building a fanbase from the ground up. He worked without the help of a publicist, manager, etc., but it appears as if he already knew what he was doing before he even started.

Herstand has so much to offer that one performance will not be enough — you’ll want to know anything and everything about the versatile music bigwig. It’ll be worth it to fork over the $3 and take in Herstand, who has something to offer for anyone, regardless of what sector of music that piques your interest.