Last week, All Time Low announced the newest addition to their wine line – Summer Daze Rosé, and fans couldn’t be more buzzed about the news. Since they started their adult beverage endeavors last year with the release of their deep red Cabernet Sauvignon – fans have been begging for more.
#EverythingIsWine comes as a play off their 2018 hit single “Everything Is Fine” – the first taste of new music we had from the boys since their 2017 release of Last Young Renegade. Fans excitement grew tenfold with the release of “Birthday” – a bubbly pop track that complimented “Everything Is Fine” perfectly. Yet as the months past with no new album in sight, fans worried what was next for their favorite boy band – little did they know that All Time Low was working on a different kind of bubbly to accompany their tracks. While their fan base still floats heavily in the teenage range, their OG fans are nearly as old of the boys of pop-punk themselves. For years fans begged for something exclusive for their older fans – 18+ show or meet and greet – what they got was the perfect gift for any ATL fan 21+.
The sale from their Cabernet Sauvignon seemed to go faster than their tickets – with their first-round selling out nearly instantly. A few months later ATL – due to high demand – released a more sophisticated Sauvignon Blanc, which again, was barely available for mere hours before selling out. The holidays came and All Time Low released a fun duo pack of their signature wines, along with a precious stemless wine glass – but fans wanted more! The fans demanded a rosé to which the boys finally responded to with, “ok”.
Today All Time Low brings you Summer Daze Rosé – a tribute to their track “Summer Daze (Seasons Pt. 2)” off their most recent album, Wake Up Sunshine. Wake Up Sunshine has quickly become the light at the end of a very dark tunnel for most, so it only makes sense that the guys of ATL would draw inspiration from their brightest album to date.
“All roads lead to this: a foray into the endless summer, celebrated here in a refreshing rosé that we’ve been contemplating and anticipating since we first ventured into the wine space“, says frontman Alex Gaskarth of a wine ATL are so proud of. Their Rosé is a classic crisp and refreshing wine perfect for a sunny day – accented by zinfandel grapes accompanied by a bright floral vibe with notes of fresh strawberries and melon dancing around a light acidic finish.
While the release of new wine is always thrilling – the world is stuck in an infinite state of limbo is less so. But with All Time Low, you know they will never do anything half-assed. Today, in honor of their Rosé debut, the boys will be going live on Twitch for the ultimate Happy Hour Launch Party. All Time Low have been going *slightly stir crazy as they’ve been quarantining around the nation, unable to do meet and greets with fans for their album release or play any intimate or high capacity shows – but Twitch has seemingly brought the guys closer to each other but also their fans. Hosting a number of listening parties and impromptu chats just to catch up with their beloved fans.
And today will be no different! A launch party is always fun and unpredictable with All Time Low but adds in a little wine and you are guaranteed to have a good time. Happy Hour kicks off at 2 pm PST/5 pm EST, exclusively on their Twitch [linked below]. Get your glasses and comfy pants ready for the most memorable happy hour you’ll ever be apart of – and don’t forget to pick up your own bottle of Summer Daze Rosé Here.